VariaMetrix is focused on making data more readable and usable. Beyond standard reporting, VariaMetrix easily lets you compare to previous and average data so you can see the effect of your campaigns over baselines.
The date view of any report can be made independent of the rest of the reports in a dashboard so you can compare the same report in different ways on one screen.
Measure more than just the overall results of your marketing efforts. See where your success is coming from so you can improve on what works and learn what doesn't.